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Lot 024 - Vintage Chinese Lithograph Advertisement Poster, "Moon Deer Brand" (月鹿牌) Insecticide Products, Two Women In Qipao With Product Array, Nkk, Circa 1930s-1940s, 20-1/4" x 30-1/4"

Lot 024 - Vintage Chinese Lithograph Advertisement Poster, "Moon Deer Brand" (月鹿牌) Insecticide Products, Two Women In Qipao With Product Array, Nkk, Circa 1930s-1940s, 20-1/4" x 30-1/4"

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A large vintage chromolithograph advertisement poster printed in the Republican-era Chinese calendar poster (yuefenpai) style, depicting two women in qipao (cheongsam) dresses posed together against a garden backdrop with a record player visible at right.

The top header reads "官許龍牌" ("Official Licensed Dragon Brand"), oriented right to left. A left medallion bears "月鹿牌" ("Moon Deer Brand") with a red deer device; a right medallion depicts flowers. The letters "NKK" appear centered in the upper border. Left-side vertical text reads "月鹿牌臭蟲藥粉・蠅必立死" ("Moon Deer Brand Bedbug Insecticide Powder · Flies Die Instantly"). Right-side vertical text references mosquito coil incense products (燻蚊蚊香). The lower portion of the poster depicts an array of products including a bottle labeled "IMPYRETH" (rendered in Japanese katakana as インピレス), a mosquito coil, packaged tins, and boxed product lines, all bearing the Moon Deer Brand deer device. Text is in a combination of Chinese characters and Japanese katakana consistent with Japanese-occupied or Japanese-market production.

Condition includes overall toning, edge tears, losses at corners, creasing, and rolling distortion consistent with age and handling. Offered unframed.

Dimensions: 20-1/4" L x 30-1/4" H

Auction Date: 02/26/2026

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